Direct Connect 360
Direct Online Communication Strategies


As featured in the June 2011 edition of PharmaVoice Magazine
doctors computers
Streamlined and trusted information has become more available online in recent years and the trend in the acceptance and use of technology by physicians has increased significantly.

The Internet is now the top health resource for physicians, far exceeding the more traditional sources of information such as journals, books, magazines, etc. The average physician currently spends a full workday per week using the Internet for professional reasons. Evolution in physician behavior has created the opportunity for new voice to emerge in pharmaceutical sales.

Virtual Pharma Rep Direct Connect 360 fills a gap in communication that has formed due to changes in regulations and access limitations initiated by physicians. It is well documented that physicians have increased their use of the Internet specifically and consider it to be a valuable tool to gain information and knowledge. The time has come to embrace change and adapt to evolving client needs by employing a new Internet-driven approach that allows clients to fulfill their educational requirements and service expectations at their convenience. Build dominant relationships by providing the resources that clients now seek out to increase knowledge and at the same time give them access to personal, convenience-based real-time online interactions with professional company representatives all in one central hub.

We listened, we heard, we acted. Direct Connect 360 incorporates:

Physician handshake
  • Live video interaction in combination with presentation capabilities via our online interface, to facilitate a seamless information exchange and open communication
  • Access to live streaming educational programs and events, allowing your customers to participate without having to travel to a traditional “dinner”-style seminar
  • Archived educational programs and tutorials for later access at their convenience
  • Convenient ways to obtain product information online, on demand

These features of Direct Connect 360 render contact efforts vastly more effective for both parties, with greatly increased participation, yet at a greatly reduced cost for pharmaceutical companies.

Schedule a Capabilities Presentation

Contact us today to learn how our program can benefit your organization and how you can begin offering your customers — and potential customers — a modern approach to fulfilling their educational needs!